About me

I like to flex my creative muscle unleashing thought-provoking design on a wide range of communication problems. Since graduating from Cape Town University in South Africa with a Bachelor’s degree in Graphic Design, I have worked with leading creative agencies around the world on a full-time and freelance basis. I have also owned and managed my own creative agency in London. During my career I have worked with a diverse range of clients including: Audi, GlaxoSmithKline, South African Mint, The Royal Academy of Engineering, and The Gorillaz.

I am driven to develop creativity that challenges. It commands a memorable experience. It makes you stop and think. My work is not mass-produced, it is a reflection of each client’s perception of where they are and where they want to go in their business.

I’m happiest when I am being creatively stress tested. When it comes to my end product, I always seek the road less traveled. I make a point of challenging my team, always aiming to make my latest play the strongest.